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Page Views are the number of times users view a web page with at least one ad is viewed by users.As the name suggests, this metric counts the number of pages viewed by a user. Counting page views is different . Pageviews are an important metric for website owners as they provide insights into the overall traffic and user engagement on a website.

Counting page views differs from counting sessions because a user could visit multiple pages within one session. And it’s also different from counting users because the same user could view many pages. In fact, if the same user opens two different pages or even refreshes the same page, two page views will be counted.Unlike Google Analytics page views, page views are only counted if at least one ad is shown.

User Sessions

On its support page, Google defines a session as “a group of user interactions with your website that take place within a given time frame. For example, a single session can contain multiple page views, events, social interactions, and ecommerce transactions”. A session lasts until there are 30 minutes of inactivity.

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